What customs trade data is
When goods cross a border, the shipment is declared to customs. Aggregated and cleaned, those declarations become customs trade data — a record of which company shipped what, to whom, where, and roughly how much. For an exporter, the useful part is the consignee (importer) side: the companies on the receiving end of shipments like yours.
What a shipment record typically shows
- Importer (consignee) name and country, sometimes city
- Product description and HS code
- Shipment date, and often quantity and declared value
- Port of origin and destination
- The supplier (shipper) on the other side
Coverage and field completeness vary by country. Some countries publish detailed bills of lading; others release only summary trade statistics.
How to turn a record into a buyer
- Filter by your product and target country — by HS code and keyword, to get importing companies that are a real fit.
- Check recency and repeat activity — a company importing your product several times in the last year is a live prospect; a one-off from three years ago is not.
- Find the procurement contact — the record gives you a company, not a person. You need the name and work email of whoever handles sourcing.
- Reach out on the trade signal — reference what they import, not a generic pitch.
Where EximHub fits
EximHub does steps 1–3 for you: it holds customs-shipment-backed importer records for Indian export categories, attaches a verified procurement contact to each, and drafts the outreach. Run a free sample search to see the output for your product.